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November 21, 2014

#FoundationFriday | Rimmel Lasting Finish Foundation w/ Comfort Serum*

If you have been around for a while now you may have noticed that Rimmel London recently reformulated and repackaged their Lasting Finish Foundation in the recent months. I didn't really try the old formula (I think I owned it briefly but it was the wrong colour so I passed it on) however they've recently relaunched the Lasting Finish line as two foundations, the Rimmel London Lasting Finish 25 HR Foundation with Comfort Serum* and the Rimmel London Lasting Finish 25 HR Nude Foundation*. 

I was sent both recently and, of course, I have been putting them to the test. Today I'm here to tell you what I think of the Rimmel London Lasting Finish 25 HR Foundation with Comfort Serum*. 

Rimmel London's newest base offering, their Lasting Finish 25 HR Foundation with Comfort Serum*, is a long wearing foundation that says to be full coverage and transfer-proof. The foundation claims to contain a comfort serum (what is that, really?) which instantly hydrates the skin. It also contains an SPF of 20 which will be great as the weather continues to unfortunately warm up. 

I have been using the foundation for a few weeks now and, to be honest, I'm not quite sure if I agree with the claim. It evens out my skin tone, as you can see in the images below, but it definitely doesn't provide full coverage and it doesn't coverage blemishes or additional redness on the face. The coverage isn't awful, do not get me wrong - it's just a medium, rather than full, coverage.

After applying the Rimmel London Lasting Finish 25 HR Foundation with Comfort Serum*
After applying all base make up

The texture of Rimmel London's Lasting Finish 25 HR Foundation with Comfort Serum* is really interesting. It's really thick and, as you might be able to see from the middle photo above, the thick consistency will sometimes streak. The streakiness always disappears as I continue to buff it in and/or as I powder, however it does take a little longer than normal to work into the skin for that reason. I find that I need to use at least two pumps of this foundation to cover my whole face as so much seems to be sucked into whatever flat topped kabuki brush that I'm using. 

The lasting power of Rimmel London's Lasting Finish 25 HR Foundation with Comfort Serum* is good but it's not amazing. I can get a full work day's wear out of it, however I notice discolouration starting to peek through after a few hours. The finish is a kind of dewy satin, rather than a straight up dewy foundation or a matte finish. When set with a powder, the foundation has fairly decent lasting power. I find that it wears off throughout the day on my combination oily to skin if not set but every foundation does so I'm not going to hold that against it. 

All in all, I am really on the fence about it. I think it has some nice aspects to it (including the fact that the lightest shade (#01 Light Porcelain) is a great match for my super pale skin. It also wears nicely and looks quite natural on the skin. I expected more coverage, especially as it's marketed as a full coverage foundation, and I think that's where it let me down. If the coverage was a little better, I think I'd really love it. 

The Rimmel London Lasting Finish 25 HR Foundation with Comfort Serum* has been available since October and can be bought for $17.95. It is available for purchase from Priceline, Priceline Pharmacy, Target, Kmart, Big W, selected pharmacies and selected Coles and Woolworths stores.

Have you tried Rimmel London's Lasting Finish 25 HR Foundation with Comfort Serum*? What did you think of it? What's your favourite drugstore foundation of the moment?

Also, I have changed the name of my Foundation Files series to 'Foundation Friday'. Every Friday I'll be talking about a foundation or base etc. I hope you like it! 

*This product was sent to me, however all opinions are my own. I was not paid for this review


  1. The coverage is really natural! But I think I prefer a thinner foundation that covers more :)

    Sheri | Behind The Frames

  2. I have never liked thick foundations because I feel like they require too much effort to work into the skin, I think it gives a decent amount of coverage though it's lying about 'full coverage' & LOL @ the comfort serum inclusion, what a strange strange name. I don't associate comfort with hydration really.

    This was a fab review with really useful images, thank you!! I will skip :) My favourite drugstore foundation is the well-known (& loved?) Bourjois Healthy Mix. Looking forward to more Foundation Fridays!! :)

    Jacqueline / Colour That Canvas


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